Blogs have been around for some time, and most people are familiar with them. There are hundreds of millions of them around, ranging from blogs with just a few posts which no-one wants to read by someone no-one has ever heard of, to highly influential blogs read by millions every day.
Many businesses now have blogs. Some will be anodyne company speak which will be largely ignored, others will be interesting and worth reading. You may have a blog for your firm. Many solicitors firms do now. I have written the Landlord Law Blog for my business since February 2006.
Many of the best known blogs are anonymous. Most of you will have heard of the blog by Belle de Jour, a London call girl. This became so famous that it was published as a book, and there has been a TV show based on it starring Billie Piper. Another anonymous blog recently in the news was that written by Night Jack, a policeman who told it like it was, which was closed down after The Times discovered and published his identity (after a court case seeking to preserve his identity failed).
Although there are many more lawyers blogging now, we have come fairly late to the blogging scene. When I started there were just a handful, mainly John Bloches excellent Family Lore blog, The Charon QC blog, and Geeklawyer. There are far more legal bloggers (as you would expect) in America. Two well known ones are Susan Cartier Liebel's Solo Practice blog (and since I first knew her, her consultancy for sole practitioners has turned into a University) and Kevin O’Keefe’s Real Lawyers Have Blogs.
But why write a blog? We will look at that next.
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